{"id":129,"date":"2014-09-26T15:29:00","date_gmt":"2014-09-26T15:29:00","guid":{"rendered":"https:\/\/www.einflatables.com\/blog\/?p=129"},"modified":"2025-09-25T05:46:51","modified_gmt":"2025-09-25T05:46:51","slug":"37-how-to-implement-a-customer-feedback-process","status":"publish","type":"post","link":"https:\/\/www.einflatables.com\/blog\/4_growing-your-inflatable-business\/37-how-to-implement-a-customer-feedback-process.html","title":{"rendered":"How To Implement a Customer Feedback Process"},"content":{"rendered":"<p>You have worked hard to <a href=\"https:\/\/www.einflatables.com\/blog\/growing-your-inflatable-business\/36-generating-leads-for-your-inflatable-business.html\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>generate leads and gain great customers<\/strong><\/a>, right? You certainly don\u2019t want to lose them due to a perception of having poor customer service.<\/p>\n<p><span style=\"font-size: 11.1999998092651px; line-height: 1.5em;\"><em>It\u2019s very important in the inflatable industry to have happy, loyal customers in order to grow your business<\/em>. The market competition is high and the nature of events not occurring every week creates the need for excellent customer service.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-131\" src=\"https:\/\/www.einflatables.com\/blog\/wp-content\/uploads\/2019\/05\/mini-turbo-rush-funhouse-1-piece-300x300.jpg\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.einflatables.com\/blog\/wp-content\/uploads\/2019\/05\/mini-turbo-rush-funhouse-1-piece-300x300.jpg 300w, https:\/\/www.einflatables.com\/blog\/wp-content\/uploads\/2019\/05\/mini-turbo-rush-funhouse-1-piece-150x150.jpg 150w, https:\/\/www.einflatables.com\/blog\/wp-content\/uploads\/2019\/05\/mini-turbo-rush-funhouse-1-piece.jpg 560w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>A good way to gauge how well you and your team are doing is through a customer feedback questionnaire.<\/p>\n<p>Here are five steps to take to implement a customer feedback process:<\/p>\n<p><strong>Step One: Identify A Questionnaire Service<\/strong><\/p>\n<p><span style=\"font-size: 11.1999998092651px; line-height: 1.5em;\">There are many great free or inexpensive questionnaire services out there you can use. Our favorite is <\/span><a style=\"font-size: 11.1999998092651px; line-height: 1.5em;\" href=\"https:\/\/www.einflatables.com\/new-inflatables\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Survey Monkey<\/strong><\/a><span style=\"font-size: 11.1999998092651px; line-height: 1.5em;\">. <em>You can build out many customized questions within the free version.<\/em> You can also further personalize a survey with a paid subscription and the entire website is very user-friendly.<\/span><\/p>\n<p><span style=\"font-size: 11.1999998092651px; line-height: 1.5em;\">\u00a0<\/span><\/p>\n<p><strong>Step Two: Write Your Questions<\/strong><\/p>\n<p>Before you start writing questions into the survey service platform, think about the most common complaints you hear from customers. Try to channel their mindset when writing the questions and keep them general with areas to fill in more details.\u00a0 You should also include one at the end that asks if they want to be contacted by someone from your team to discuss their concerns further.<\/p>\n<p><strong>Step Three: Create A Protocol<\/strong><\/p>\n<p>Once you have your questions composed and built into the platform, write down a protocol for sending out this feedback questionnaire. Of course, you need to be capturing customer emails before you provide services in order to do so. You also should be sure to communicate with the customer that you will use their email address for a customer satisfaction survey.<\/p>\n<p><strong>Step Four: Deploy Your Surveys<\/strong><\/p>\n<p>Decide if you will schedule it to go out while the event is still happening, later on the same day, or within a couple of days of services being rendered. It\u2019s important for it to go out in a timely manner in order to capture the best feedback.<\/p>\n<p><strong>Step Five: Analyze The Results<\/strong><\/p>\n<p>Once you have captured the customer\u2019s feedback, you will want to carefully examine the comments. If they are happy with the services, ask if they would be <em>willing to provide a testimonial for your website<\/em>. If they are unhappy, look at their responses and try to think back on the actual event. Do you remember what they are concerned about? Which <a href=\"https:\/\/www.einflatables.com\/new-inflatables\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>inflatable units<\/strong><\/a> did they rent? How can you prevent it from happening in the future? And how can you respond to them to ease their frustrations?<\/p>\n<p><em>\u00a0<\/em><\/p>\n<p><em>Structuring a customer feedback process is important for managing the reputation of your inflatable business<\/em>. Use these feedback questionnaires strategically to improve the services your inflatable rental business provides and take it to the next level of success.<\/p>\n<p>Our team is always happy to help you navigate the initial business setup process, so don\u2019t hesitate to give us a call at 1-800-569-0719 or <a href=\"https:\/\/www.einflatables.com\/inflatables\/contact-us\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>send us a message<\/strong><\/a> with any questions you may have.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>You have worked hard to generate leads and gain great customers, right? You certainly don\u2019t want to lose them due to a perception of having poor customer service. It\u2019s very important in the inflatable industry to have happy, loyal customers in order to grow your business. The market competition is high and the nature of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-129","post","type-post","status-publish","format-standard","hentry","category-4_growing-your-inflatable-business"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How To Implement a Customer Feedback Process<\/title>\n<meta name=\"description\" content=\"Structuring a customer feedback process is important for managing the reputation of your inflatable business.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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